There used to be a day when you could create one generic resume and then blast it to a wide range of jobs you were interested in applying to. Even if you are using a resume service this practice of blasting is generally frowned upon. HR professionals are inundated with resumes and they want to see that applicants have read the ad and are responding directly to it. One-for-all type of resumes are easily spotted and are generally discounted by HR. So work with a resume service to see how you can best tailor yours for each job you are applying to.
Make your resume original Make sure your resume stands out from the crowd. Dont be afraid of trying something different or breaking from the mold. Sometimes a little creativity can garner enough attention to get your resume read which can make all the difference. Dont overdo it though. Being wacky or silly may be a part of your personality but usually is not a desirable quality in the work place. Photos are usually a bad idea as well. Be creative but keep it simple to avoid drawing attention away from what is really important.
The next thing you need to do to get a searchable job-winning resume is to incorporate keywords. Resume services can help you best weave keywords throughout your overall piece. Otherwise you can match up keywords from the job ad and integrate them into your resume. Using a core competencies section in your resume writing where you list out keyword phrases is also a good idea.
When people apply for positions and send PDFs the employer or recruiter has to open each email download the resume and view it. Since there are many unemployed and underemployed people job hunting there are many job applicants applying for positions and because of the time it takes to view each PDF many applicant resumes may never get seen. When job applicants send a direct link to a resume page its much quicker to view a job applicants resume. If an employer or recruiter likes the resume page they can down the resume right from the resume website site and also view the job applicants complete online profile.
There are millions of resumes being uploaded to job sites and because of this job sites have an ongoing need for more and more web servers. Job sites earn revenue from recruiters and employers that are subscribers and not from job seekers so it makes sense to eliminate this cost and pass it on to the resume website provider. Since people manage multiple resumes in their profiles to apply for different jobs it would be better for everyone if job seekers had multiple links to different resume pages instead of resume PDFs. The storage cost to job sites is eliminated and job sites can reduce their fees to subscribers.